Internet Marketing

SEO (Search Engine Optimization)

Search engines are the vehicles that are used by nearly 90 percent of net users for finding a product. Almost half of the purchases that are made on the Web are driven by Search Engines. Web is a gigantic place that houses over 21 billion web pages that grapple amongst themselves for achieving top search engine positions. Site Optimization is a process that requires a high degree of management acumen. A comprehensive analysis of the entire web site is done prior to implementation of SEO. Some of the key areas that are analyzed include Page Rank of each page, the number of existing back links & analysis of traffic log. 

So, the fact is that search engine optimization is a serious business and the competition is stiff. In this tough environment only the best can survive and grow. Creating an effective search engine optimization campaign is a job of experienced professionals that cannot be entrusted into the hands of a novice.

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SEM (Search Engine Marketing)

SEM, or Search Engine Marketing, can be looked at as “any activity to increase a website’s exposure in search engines.” As you may imagine, there are many activities that fall under this label- but don’t despair. The easiest way to organize SEM is by splitting these activities into two categories: SEO and PPC.

Search Engine Optimization (SEO) is the practice of adjusting and marketing a website to increase exposure and traffic in natural, or organic, search listings.

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SMO (Social Media Optimization)

Social Network Optimization also called Social Media Marketing is the Gold Standard for all budding e-Marketers’ who ply on the World Wide Web; This gutsy yet solid medium is applied effectively to eulogize a brand magnifying it’s image manifold through consistent, dedicated and organized effort.

We, at MaanTech are fully aware of this new trend that is oozing out of the network marketing grapevine and all our efforts have been focused on providing noticeable Social Media Marketing services to companies. To keep the reputation of on line companies intact & to market the products & services offered MaanTech team of die hard search marketing fanatics give their best in terms of efficiency and deliverance in every facet of Social Media Marketing.

 

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PPC (Pay Per Click)

Pay-Per-Click advertising (PPC) is a form of online marketing services wherein an advertiser purchases advertising space through a search engine. In the early 1990s, PPC advertising enjoyed brief popularity, but many advertisers abandoned it when fraudulent clicks started costing them too much money. Overture.com continued running PPC ads and when Yahoo! purchased that company in 2003, they launched the Yahoo! Search Marketing service. 

Google also played a role in the development of the modern PPC advertising program. They began dabbling in PPC ads as early as 1999, but their Adwords program saw little success early on. In 2003, Google launched AdSense, its contextual advertising program and this new format led to the increased popularity of Google PPC advertising. Since that time, Adwords has become one of the most popular PPC programs available..

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